Holistic Digital: A New Approach to Driving Results
Cory Docken
When SEO, UX and CRO are considered as one and implemented properly, it leads to optimized website/digital marketing that produces incremental results. Keyword strategy and relevance can significantly impact conversions while page layout and content strategy impact SEO, PPC, and other traffic. Optimizing conversion rates depends on a clear understanding of the user journey, neuromarketing, and persuasive design psychology. It can be complicated, but when broken down it can be understood by all.
Track
Content & Marketing