Users & Editors Track - The user as the center of the digital experience

A well-developed content strategy can mean the difference between a decent organization and a thriving organization; the difference between journalist’s tolerance of your CMS or its acceptance; the marketing department loving or hating the IT department. Implementing the right tools to create, edit, publish, distribute, and optimize content are essential. No matter how big or small the organization is, this strategy must include accessibility features, SEO, and social media optimization to contribute to the objectives of a digital marketing plan and also to ensure that the reader will have the best online experience.

Drupal is flexible and can be trusted as a digital experience platform that can turn even the most basic of content strategies into a reality. Drupal allows marketers, editors and designers to follow effective publishing workflows to design high-quality content that can be shared across different channels.

At DrupalCon Prague 2022, the Users & Editors track will cover topics and provide insights centered on the editorial and content management experience. It will consider solutions from a marketing perspective and a journalistic perspective as well as approaches that put the reader at the center of the digital experience.

If you are interested in improving your content strategy and editorial experience to support your marketing plan, or simply to boost your online presence, join us at the User & Editors track. Don’t miss the chance to share your insights by submitting a session here before the 4th of May deadline! We would love to hear from you!

Patty O’Callaghan, for the Users & Editors track team