Keynote by Matt Asay
Who He Is
Matt Asay is VP of Mobile at Adobe, driving mobile strategy for the company's Digital Marketing business. With more than a decade in open source, Asay has served as VP of marketing and business development at MongoDB; VP of business development at Nodeable (acquired by Appcelerator); VP of business development at mobile HTML5 start-up Strobe (now part of Facebook); chief operating officer at Canonical, the Ubuntu Linux company; GM, Americas and VP of business development at Alfresco; and part of the team that helped put Novell on its open source track. Asay is an emeritus board member of the Open Source Initiative (OSI) and earned his juris doctorate at Stanford, where he focused on open source and other IP licensing issues, and his MA from the University of Kent at Canterbury and his BA from Brigham Young University. Asay writes regularly for InfoWorld, ReadWrite, and TechRepublic.
What He is Going to Speak About
You're Doing It Wrong: 5 Reasons Your Company Needs To Contribute More Open Source Code
Open source is full of free-riders, but the more you contribute, the more open source pays. In this presentation Matt Asay will identify the best ways to get involved in open source, and the top five reasons for doing so.