Spend More Time Surfing: Simplify Your Code (and Life) with Custom Entities and Entity API.

Entities are one of the most important additions that came to us in Drupal 7. Between what made it into core, and what we gained with the addition of the Entity API module, we have some potent new tools to leverage, including custom entities, EntityFieldQuery and EntityMetadataWrapper. Once you master entities and these new classes your code will be less brittle, your mind will be at ease, and you'll have more time to catch waves. Wouldn't you rather be surfing?

This session will be technical and assumes familiarity with Drupal 7 development concepts and at least a basic understanding of object-oriented programming.