The Agile Digital Roadmap - Setting out board level digital vision

Businesses and NGOs are slowly beginning to wake up to the realisation that digital is not simply a tool for marketing and ecommerce, but is in fact a core asset for helping realise long-term organizational goals. With websites and apps moving beyond being simple temporary solutions to short-term campaign goals or quick fixes for organizational deficiencies, there is a need for clarity at the board-room level on how and where digital can be leveraged to help deliver the 'big picture' of corporate goals and mission statements. Agile Digital Roadmapping combines a well proven tool for corporate planning, the roadmap, with one of the most successful and disruptive methodologies of modern software development. The result is a flexible process for envisioning and setting expectations for future digital development, whilst simultaneously outlining how an organization should best adapt to make the most profitable use of its digital resources. This presentation will focus on methods for Agile Digital Roadmapping and discuss how best to create value from both the roadmapping process and the plan that it produces.