"Sure, but my business is different" - Oh really?

We work with many different clients for various segments and industries, some B2C and some B2B, mostly never to be duplicated in their needs and pain points.

Examples, a garden furniture wholesaler’s B2B eshop, a print house where you can print your vacation photos online, and a reservation web application that helps MercedesBenz owners, book and get an estimation for their scheduled car service.

All of them have very different business models, with very different needs and a sleuth of possible clients. As a trusted advisor to our clients, we need to show evidence that we understand ‘our customer’s, customer’ establishing us as the best choice they have for their new website/eshop.

 How do you do that?

 A hint: We cannot be experts in all businesses, but the secret ingredient in our sauce is the term “our client’s client”.