During this session we'll dive into common UX Research activities and best practices when it comes to developing and executing research plans including Identifying & Recruiting Participants, 1:1 Interviews, A/B Testing, Behavioral Analytics, Card Sorting, Competitive Analysis, Heuristic Analysis, Journey Maps, Surveys & Questionnaires, Tree Tests, First-Click Tests, and Moderated/ Unmoderated Usability Testing.

Like past years', this session will be a game show format in the style of "Family Feud."

During the first day of DrupalCon, our UX Research team will conduct a survey of DrupalCon Atlanta attendees. This data will be used to populate the questions and answers during the game show portion of the session.

After the educational portion of the session we'll invite two "families" to compete in Family Feud: Acquia vs. Pantheon. Our celebrity host will see which company knows DrupalCon attendees mindsets the best and who will come out on top!