When creating a multi-site platform, the goals are focused on providing a future-facing and cohesive platform experience that continues to evolve and grow as needs and users grow, but it isn’t always easy to keep a large group of stakeholders utilizing the platform to its full potential. So how can you enhance your multi-site platform to prune technical debt, keep stakeholders organized, and focus on optimizations that matter to the business? This presentation will use real-world examples from multi-site platforms including Princeton Web Development Services multi-site platform and how they have incorporated features and functionality centered on scalability, focusing on brand consistency and the many audiences using the platform. We will talk about successes, acknowledgements of where the process could be improved, and finding opportunities to strengthen SEO and marketing efforts. We will also dive into how to propose a governance model that meets your organization’s needs and how to manage the lifecycle of websites when using a multi-site platform.

Learning Objectives

1. Learn how to outline milestones for optimizations that meet content and author needs
2. Organize your process and resources around the lifecycle of websites and content
3. Stand up a governance model for platform change management, content, design

Prerequisites

Attendees who are interested in standing up a multi-site platform, or are currently running a multi-site platform and looking to scale to new levels.

Synopsis

This presentation will use real-world examples from Princeton Web Development Services multi-site platform and how they have incorporated features centered on scalability, and focusing on brand consistency.. We will talk about successes, acknowledgements of where the process could be improved, and finding opportunities to strengthen the offering. We will also dive into governance models and managing the lifecycle of websites when using a multi-site platform.