Winning the Higher Ed CMS Battle: How to Outsell Proprietary Platforms with Drupal
Winning the Higher Ed CMS Battle: How to Outsell Proprietary Platforms with Drupal
We know that Drupal is a predominant Content Management System amongst the top 100 universities globally. What about the other 5,000+ institutions? Who’s choosing proprietary CMS’s, when, and why? How can we ensure Drupal agencies are positioned competitively when competing against proprietary partners for website redesigns?
In this session, we’ll walk through data-driven insights for agency leaders competing in the higher education market. We’ll focus on:
- Proprietary CMS’s products, features, pricing, differentiators, and more
- Guiding a CMS recommendation or a CMS evaluation process
- Addressing common misconceptions around Drupal
By the end of the presentation, you’ll be better-equipped to win Drupal work at the critical junction of the CMS + agency choice.