As technology rapidly advances, Drupal’s adaptability positions it at the forefront of innovation, powering IoT platforms, cutting-edge applications, and sophisticated commerce solutions.
In this session, we’ll showcase how Drupal transcends traditional boundaries, spotlighting a real-world IoT project where it drives a fully connected ecosystem. You’ll discover how Drupal’s scalability, and robust security make it the ideal foundation for the digital experiences of tomorrow.

Prerequisite
This session is tailored for sales, PMs, marketing, and business professionals from Drupal Agencies in order to explore together new market opportunities through innovative Drupal use cases. Technical knowledge is not required.

Outline
During this session we will discover and reimagine Drupal’s role in driving business growth. We'll explore practical strategies for winning new types of projects and expanding service offerings beyond traditional web builds. By tapping into the IoT, commerce, and application markets, Drupal agencies can stay ahead of digital trends, unlock new revenue streams, and strengthen their competitive advantage in a rapidly changing technology landscape.

Learning Objectives
This session will empower business, sales, and marketing professionals with practical strategies to expand their service offerings, strengthen Drupal's market position, and confidently pursue innovative digital projects. Beyond sharing insights, we will foster an open, collaborative discussion where participants are encouraged to exchange ideas, share experiences, and co-create new approaches together.

Experience level
Intermediate