When:
to
Room:
Auditorium
Track:
SVG
keynote

KitKat and Jägermeister, using Drupal to bring their digital experiences to life

KitKat and Jägermeister, using Drupal to bring their digital experiences to life

Arush Kochhar, Andrea Ostheer

With a decade of digital experience, Arush is a seasoned marketer with a passion for strategy, creativity, and data-driven results. He brings a unique blend of technical and creative skills to the table and has a proven track record of executing effective campaigns that drive growth.

Andrea is a specialist of internal communication combined with creative campaigns and a digital focus. She has worked in various international communications areas and is now Global Manager for Corporate Communications and Public Relations, jointly responsible for strategic processes of global transformation and change management.

In this Keynote, Arush will reveal how Drupal helped to give KitKat’s global experience a much-needed break. KitKat partnered with multiple vendors in the Drupal ecosystem to create a new digital platform to drive consistency at scale, build deeper customer engagement and transform the marketing business to work more effectively and efficiently together.

Andrea will explain how Mast-Jägermeister SE found the right solution for customized, collaborative, and transparent communication across borders with the social intranet and Drupal as its CMS system.


Keynote