One Portal, 16 Markets: How Sharp Built a Pan-European Partner Ecosystem on Drupal
One Portal, 16 Markets: How Sharp Built a Pan-European Partner Ecosystem on Drupal
Godspower Omenihu (Godsomex)
Over 6,000 Sharp dealer users across 1,200+ dealerships in 16 European markets now access pricing, product knowledge, and marketing assets from a single Drupal portal. Here's how we got there — and what we learned.
Prerequisite
No technical background required. Basic familiarity with the concept of a CMS or digital platform is helpful but not essential. This session is aimed at business stakeholders, digital leaders, and anyone evaluating Drupal for enterprise or B2B use cases.
Target Audience
Digital leaders, product owners, and IT decision-makers at mid-to-large organisations considering Drupal for a partner portal, dealer network, or internal knowledge platform. Also valuable for Drupal practitioners who want to see how business requirements translate into platform decisions — and who want a real-world reference for conversations with their own clients or stakeholders.
Outline
Sharp Electronics serves thousands of dealer partners across Europe. Managing pricing requests, product documentation, marketing assets, and technical knowledge through emails, spreadsheets, and a legacy on-premise system was creating friction — for our dealers and for us.
SharpONE is our answer: a Drupal-powered partner portal and internal knowledge hub, live across all 16 of our European markets.
This session covers:
* The business problem — fragmented tools slowing dealer relationships and hiding deal pipeline visibility
* The dealer portal — self-service pricing requests with real-time status tracking, team access management, product discovery, co-branded asset downloads, and a searchable knowledge base and download centre across 28,000+ products
* The internal knowledge hub — replacing our legacy system with 3,000+ structured, searchable articles that surface the right product and service information to the right people
* Lessons learned — what we expected, what surprised us, and what we'd do differently
We'll be honest about the journey: serving 6,000+ users across 1,200+ dealerships in 16 countries, with different languages, roles, and business processes — and why Drupal's flexibility made that achievable where other platforms fell short.
Learning Objectives
* Understand how Drupal can power a production-grade B2B partner portal — not just marketing websites
* See how role-based access and structured content workflows can serve very different user groups on the same platform
* Learn practical lessons from migrating a legacy knowledge management system into Drupal and making it genuinely useful for internal teams
* Gain a realistic view of the complexity of multi-market, multi-language Drupal deployments and how to manage it
* Walk away with a stronger business case framework for proposing Drupal in a corporate or enterprise environment
Experience level
Anyone