We are all familiar with the concept of accessibility and its significance. In today's digital world, ensuring accessibility is not only a legal requirement but also a crucial element in creating inclusive and user-centered experiences for consumers. However, implementing accessibility on an enterprise level and standardizing it can be a complex task. It requires a comprehensive project that goes beyond initial expectations.

In this regard, the IT and Global Marketing teams from one of the largest global food companies will share a case study on their journey towards digital transformation in accessibility. The case study aims to delve into the strategies, challenges, and best practices involved in implementing accessibility initiatives across Drupal and ecommerce websites in a large-scale enterprise.

This session is designed for individuals in various roles within large companies who are planning to integrate accessibility standards, tools, and processes within their own organizations. It is also relevant for design and development agencies, as well as vendors, who play a crucial role in delivering accessible experiences and platforms.

Prerequisite
No special knowledge or skill level required to attend this section

Outline
Benefits of accessibility
Setting accessibility standards and KPIs
Setting goals on an accessibility journey
Understanding stakeholder roles and responsibilities
Types of testing and tools
Deploying Accessibility at Scale

Learning Objectives
What you will learn:
• The recommended types of accessibility testing for your organization
• The essential accessibility tools and support needed for successful implementation
• How to establish effective metrics and KPIs for measuring accessibility
• Key considerations for implementing governance strategies and processes to sustain the accessibility program in the long term