Enhancing TraceLink Website Experiences: Driving User Engagement and Business Growth through Digital Innovation (Sponsored by Material)
Enhancing TraceLink Website Experiences: Driving User Engagement and Business Growth through Digital Innovation (Sponsored by Material)
Reena Tripathi (reena.india), Manish Kothare (mkothare@tracelink.com)
TraceLink has revolutionized the healthcare supply chain by creating the world’s largest digital network, which simplifies the global track-and-trace processes for pharmaceuticals. Their digitalization efforts have connected over 290,000 entities, including 1,600+ customers and 900+ employees worldwide. By fostering seamless collaboration and providing collective intelligence, TraceLink has redefined its brand from a serialization solution to a comprehensive supply chain platform. Their redesigned website enhances user engagement, updated content, further driving business growth and establishing TraceLink as a leader in digital innovation for the healthcare and life sciences industries."
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