Human Centred Design is becoming more widely used as a UX and product design discipline. Join this session to learn what it is and how it can help you.

Prerequisite
This is a non-technical session. It is ideal for people working client-side on any digital projects, as well as heads of digital or IT, project and programme managers, technical leads, heads of engineering, product managers, and heads of product - as well as anyone interested in UX.

Outline
You’re familiar with the concept of UX, or User Experience Design, but what do you know about Human Centred Design?

Human-centered design is a problem-solving technique that puts real people at the centre of the development process. It is also growing in popularity amongst many clients, and works very well for Drupal projects - which is why you need to know about it.

We’ve recently seen HCD being requested or mentioned by large scale NGO, government, and public sector clients in particular, as well as some larger commercial organisations.

People (users) should always be the focus of any technology project, and it can be hard to define exactly what they need and how the product you’re creating can best answer that need. However, HCD can help create the best results for your clients and their users.

We have also found that when our designers and developers are working with user stories defined using HCD, it is easier for them to fulfill their roles and give the best results for users more efficiently.

What you’ll learn in this session:
- Beyond the buzzwords - What Human Centred Design means in practice
- Where HCD fits within UX and the wider product-development cycle
- How to use HCD outputs to make Drupal projects better for everyone
- Where HCD works best, and which types of projects can benefit from it (and which ones may not!)
- When and how to involve an HCD specialist
- What having an HCD specialist on your project team means, and what they need to deliver on their role
- How to talk to your clients about HCD and help them understand it’s value

Who this session is for:
- Drupal clients - especially those who are heavy Drupal users
- Heads of IT/Digital
- Project and programme managers
- Technical Leads/Heads of engineering
- Product Managers
- Heads of Product
- Senior Drupal developers
- In-house developers and designers for Drupal client organisations

If you are interested in improving your projects, learning about UX, or even just keeping up with the latest industry trends, then you’ll find this session extremely useful.

Learning Objectives
What you’ll learn in this session:
- Beyond the buzzwords - What Human Centred Design means in practice
- Where HCD fits within UX and the wider product-development cycle
- How to use HCD outputs to make Drupal projects better for everyone
- Where HCD works best, and which types of projects can benefit from it (and which ones may not!)
- When and how to involve an HCD specialist
- What having an HCD specialist on your project team means, and what they need to deliver on their role
- How to talk to your clients about HCD and help them understand it’s value